To win your next sales call, make a sales call plan. On the next sales call, you can win it easily, even before the actual call starts!
It is not some sales hack. We are just talking about a well-proven sales call plan. You might win your next sales call before it even starts. No, it is not a new “sales hack”. It’s sales call planning.
And this is what separates the best from the rest.
It means you are just not making sales; you are building a long-lasting relationship. So, even if you do not make sales on your first call, make sure you show you are interested and invested in learning what the buyer needs and put them as a priority for future success.
This blog explains the best plan that increases the chance of building that relationship that takes you toward building success.
Sales Call Planning Hints and Tricks
Here are some of the best hints and tricks for sales call planning.
Go through the account history
Getting deep and involved is the first key to winning a sales call. It is better to get your foot in the door early. But it is rare for every salesperson to take this first step as a priority.
Additionally, you must be able to persuade the preferences of your customers in your favor. Teaching them about a problem that only you can fix is the best way to accomplish it. Before you even mention your strength, do that.
When you get involved early and show your customers how well you can solve their unique problems, you will move forward from the competition and win the deal.
Keep an eye on recent activity
As a salesperson, one of the most important goals is to identify opportunities and create strong relationships with customers.
But the question is, where to start from?
The best way to start is by getting into recent activity on your CRM or any other sales engagement tool.
Watching and identifying competitors is an important part of business research practice. But how to go about it? Firstly, look at the industry and see who the largest competitor is.
It is hugely important to know a company’s organizational structure, which team the person you will be speaking to is on, and who they report to. Decision-makers hold the key to the success of any deal. Remember that decision-makers are busy folks with a full-stack calendar of meetings.
Keep LinkedIn on top
LinkedIn can help you make a connection and create a sales pitch that resonates with your buyer. You can see how they frame their expertise and role and understand their pain points. This information can be helpful when you are trying to establish a rapport and build trust. By taking the time to understand your buyer, you can create sales calls that are more likely to result in a successful outcome.
Setting an agenda before a conference call is key to making sure all parties are on the same page.
Do your spot checks like ensuring everything is working (internet, documents are open to the right page, your mic works, the environment is calm). Go into the call with a clear understanding of exactly what you want to achieve. What are your goals? What do you want the prospects to take away from the meeting?
Ready for each step?
Securing a deal is rarely done in the first conversation. It takes time, relationship building, planning, and tons of patience. The better prepared you are for each step, the more you will be able to relax along the way. This will improve your chances of securing a deal.