How Machine Learning Enables Creativity And Strategy For Marketers
3 minsArtificial intelligence (AI) and machine learning (ML) have been massively hyped over the years. These days it seems every company …
7 Useful Tips to Develop Your Personal Brand From Scratch
3 min readIt takes less than 30 seconds to make a positive first impression. The way you present and promote yourself to …
Best Sales Techniques To Follow In 2022
3 min readThere are a few tips and approaches that we can rely on to create a blueprint and be successful.
Top 4 B2B Sales Skills Matter Most for 2022
2 MinMany salespeople take pride in their ability to work with people. They strike up a quick rapport and have no …
How Global Supply Chains Will Be Impacted In 2022
2 min readThe COVID-19 pandemic has affected every part of the value chain, from raw material sourcing to end customers. It continues …
Understanding Gen Z Shopping Trends
2 min readGen Z actively seeks out in-store experiences, relevance, and newness while shopping, which is shaping their spending habits. Gen Z …
Neuromarketing: Understanding the Science of Consumer Decisions
3 min readMarketing & psychology, you must have heard! What about marketing & neuroscience? Explore how the latter is helping marketers understand consumer decisions.
Digital Advertising in 2022 for B2B Sales – Do’s and Don’ts
4 min readA B2B organization losing just one customer can have a damaging effect on the business’s overall profits. Therefore, to help prevent this from happening, we have come up with some dos and don’ts for B2B organizations in 2022.
Why Brands Should Adopt Customer-Oriented Marketing Solutions
2 min readA major question that now stares all brands in the faces is how to attract and retain consumers and inspire …