November 2021 NPD: Elusive New-Gen Consoles Drag Down Industry Sales | The Salesmark

November 2021 NPD: Elusive New-Gen Consoles Drag Down Industry Sales

November 2021 NPD_ Elusive New-Gen Consoles Drag Down Industry Sales

A dearth of hardware in the supply chain led to a dip in sales for the video game business in November the United States, according to industry-tracking firm The NPD Group. But sales were down across all categories as software, hardware, and accessories faced tough competition to a busy 2020 holiday season.

“November 2021 consumer spending across video game hardware, content and accessories fell 10% when compared to a year ago, to $6.3 billion,” NPD analyst Mat Piscatella said. “Year-to-date consumer spending totaled $52.9 billion, an increase of 9% when compared to the same period in 2020.”

Again, hardware was the major downward drag on total revenue in November. Piscatella blames a lack of supply for this misstep.

“November video game hardware dollar sales declined 38% when compared to November 2020, to $883 million,” said Piscatella. “November hardware spending fell to its lowest total since November 2016, $759 million, driven by a lack of available console inventory.”

The top of the monthly sales chart turned out about how everyone expected. Piscatella will have more to say about those games. Beyond the top 5, it’s worth noting that Guardians of the Galaxy finished at No. 7 for the second month in a row. Yet that likely means the game came up short of Square Enix’s expectations.

Metroid Dread, meanwhile, dropped out of the top 20 entirely. You can also see below that it dropped out of the top 10 for Switch games. Piscatella confirmed on Twitter it was No. 11 on that list. Nintendo games are counted as physical only.

Call of Duty: Vanguard

Call of Duty once again topped the charts the month it debuted. But it did not immediately jump to the top of the best-selling games so far this year — something previous Call of Duty games have done.

“Call of Duty: Vanguard debuted as November’s best-selling game, instantly becoming the 2nd best-selling game of 2021 to date — trailing only Call of Duty: Black Ops Cold War,” said Piscatella. ‘This is the 14th consecutive year a Call of Duty game has ranked as the best-selling game of its release month.”

Battlefield 2042

“Battlefield 2042 launched as the No. 2 best-selling game of November, ranking as the 6th best-selling game of the year to date,” said Piscatella. “Battlefield 2042 was the 2nd best-selling game of November on both PlayStation and Xbox platforms.”

Forza Horizon 5

Forza Horizon 5 already made headlines for attracting more than 10 million players. And it turns out that was not simply due to Xbox Game Pass. The Playground Games racer built enough buzz to set a new franchise record.

“Forza Horizon 5 set a new Forza franchise launch month sales record — including both Forza Horizon and Forza Motorsport titles — while ranking as the 4th best-selling game of November 2021,” said Piscatella. “Forza Horizon 5 was the No. 3 best-selling game on Xbox platforms in the month.”

Shin Megami Tensei V

“Shin Megami Tensei V achieved the highest launch month dollar sales of any Shin Megami Tensei title in history,” said Piscatella. “Shin Megami Tensei V ranked as the 16th best-selling game of November 2021 while also ranking 6th on Nintendo platforms.”

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