Bestselling Author David Cichelli Publishes Revenue Growth Model: Chief Revenue Officer’s Guide to B2B Sales Success | The Salesmark

Bestselling Author David Cichelli Publishes Revenue Growth Model: Chief Revenue Officer’s Guide to B2B Sales Success

Bestselling Author David Cichelli Publishes Revenue Growth Model: Chief Revenue Officer’s Guide to B2B Sales Success

The Alexander Group is pleased to announce the publication of Revenue Growth Model: Chief Revenue Officer’s Guide to B2B Sales Success. From the bestselling author of Compensating the SalesForce, David Cichelli presents the chief revenue officer’s road map for success in his latest book. If you are a chief revenue officer, business unit general manager, or you support the revenue function, use this book to plan, organize and deploy revenue resources: digital, virtual, in-person and automated solutions.

Based on 40 years of strategic work with world-renowned revenue teams, this book documents the Alexander Group’s Revenue Growth Model, which is the leading framework for revenue success. You will discover insights, tools and action steps to align your revenue team to find, secure and retain customers.

“Chief revenue officers need to align marketing, selling and service efforts to meet customers’ needs. It’s a complex job with many challenging objectives. Today’s revenue growth leader needs a road map to ensure strategic alignment and operational effectiveness,” said Cichelli, author and revenue growth advisor of the Alexander Group. “ Revenue Growth Model: Chief Revenue Officer’s Guide to B2B Sales Success provides the blueprint for contemporary planning and execution of the revenue function,” he added.

The Revenue Growth Model features nine key pillars of success each directed by revenue leadership and supported by effective revenue operations:

The chief revenue officer is the role of the future! Companies embrace this role to help drive optimum profitable growth.

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