The Future of Sales
According to Gartner, 80% of B2B sales interactions will occur in digital channels and 60% of B2B sales organizations will transition to data-based selling by 2025.
B2B behavior change has compounded because of the pandemic.
Amidst a highly volatile market that gets even more predictable with COVID-19, B2B sales leaders need to understand where is sales headed and what the future looks like?
By the end of this Gartner report, you would have learned:
- Top trends shaping future sales processes, strategies, and resource allocation
- 4 early actions B2B sales can take to align sales models, channels, and capabilities
- How to build adaptive systems based on AI, hyperautomation, and digital scalability