Understanding Price Dynamics During Inflation
3 minutesAs supply chain disruptions wreak havoc on energy and food prices, resulting in scaling price increases that haven’t been seen …
How to Manage Consumer Complaints and Prevent Them From Happening
3 min readConsumer complaints can be really challenging to handle. However, there are proven ways to deal with them and also to prevent them from happening again.
B2B Sales Skills Matter Most in 2022
As a salesperson, you’re constantly under pressure. To reach your sales targets, you must keep up with ongoing changes in …
How Machine Learning Enables Creativity And Strategy For Marketers
3 minsArtificial intelligence (AI) and machine learning (ML) have been massively hyped over the years. These days it seems every company …
How To Use AI To Boost Marketing
Start developing a strategy today to take advantage of AI’s current functionality and its likely future to boost marketing.
How Twitter Is Tackling Brand Safety
The social media environment can become a safer space for both brands and consumers when people feel secure and confident …
Impact Of Cashless Businesses On Retailers And Consumers
3 minutesPayments using a card, app, or website are transparent, clean, and usually effortless. Since these modes of digital payment make it easier to send and receive money, they also contribute to an increase in economic activity and generate a wide array of financial and non-financial benefits.
How Global Supply Chains Will Be Impacted In 2022
2 min readThe COVID-19 pandemic has affected every part of the value chain, from raw material sourcing to end customers. It continues …
How Covid-19 Will Change The Future Of Global Digital Marketing
2 MinsThe COVID-19 pandemic has abruptly altered consumers’ behaviors and attitudes, upending brands’ digital marketing strategies.